EPIC2014

Accounting for Value Salon at EPIC2014

by SIMON ROBERTS, Stripe Partners and RITA DENNY, Practica Group What's our worth? What are the rhetorics of value? This question is never far from the minds of individual practitioners and this diverse community. Value takes many forms and is denominated in many currencies. The worth of these currencies changes in time and space as business environments change, and in response to changes our own practices in and with organizations. So how do and should we talk about ourselves now into the future? In putting together this Salon, Rita and I were conscious that we were taking on tensions that sit at the heart of the EPIC world. These are tensions and questions that have arisen at every EPIC over the last 10 years. And likely for the next ten years too. Thirty diverse and brave folks attended the Salon at Fordham. They helped us think about accounting for our value. [With Chatham House rules in effect, people spoke freely!] 1. “Accounting” is retrospective justification! Attendees contested our muse from the outset:...

What were the suggested readings for Epistemology/Reductionism Salon at EPIC2014?

List of suggested readings from Neal Patel Fricke, Tom E. 2003 “Culture and Causality: An Anthropological Comment.” Population and Development Review, 29(3): 470-479. Madsbjerg, Christian and Mikkel B. Rasmussen 2014  “An Anthropologist Walks into a Bar . . .” Harvard Business Review, March. (Available at: http://faculty.elgin.edu/mhealy/HBRAnthropology.pdf) Shea, Jeanne L. 2003 “Setting the Anthropological Record Straight: Critique…

You Can’t Be Serious?! – LEGO® Serious Play® – Serious Solution Crafting for Kids aged 3 to 103.

by DORTE TOLLNER and CORI MOORE EPIC2014 Workshop: You Can’t Be Serious?! – LEGO® Serious Play® - Serious Solution Crafting for Kids aged 3 to 103. Well the excitement of last week has taken its toll – or perhaps that’s just the jet lag. Now back in Berlin, I’m reminiscing our epic week, uploading pictures and re-reading scribbled notes – it’ll no doubt take me a lot longer to absorb it all. I’d like to thank all of those who made it to my LEGO® Serious Play® Workshop on Sunday. I had the pleasure of welcoming ethnographers, anthropologists, designers and researchers from India to Adelaide to exchange ideas in the form of those little colorful bricks we all loved so much as kids. For those of you who haven’t heard of it before, LEGO® Serious Play® (LSP) is one of our favorite hands-on methodologies, designed to stimulate and empower participants to use haptic thinking for inspirational problem solving. Developed as an in-house strategy tool in the nineties, LSP builds upon an inclusive and participatory...

Studying In and Studying Out

by ELIZABETH BROIDY and KEN ERICKSON An EPIC 2014 Workshop: Studying In and Studying Out: Linking Organizational and Consumer Ethnography The big idea here is this. Most anthropologists are working either in the organizational space or in the consumer space and no one is looking at the interface between these two cultural domains. Sharing what we have learned after years of practice in organizations and for consumer product and services companies, Erickson and Briody engaged workshop participants in sharing tips for bringing an understanding of organizations into so-called consumer research, and vice-versa. We told some stories, some tales of the field that pointed to difficulties within organizations that inhibited their ability to respond to consumer needs or to bridge the internal silos that limit the effectiveness of organizations in doing their work. The fun part was finding how much the participants shared. We found a range of tips and tricks for learning about the organization--internal clients if you work “inside”...