chatbots

Empowered, Confident, and Prepared: Driving Chatbot Product Vision through User Research

MOLLY MAHAR Salesforce GREGORY A. BENNETT Salesforce [s2If is_user_logged_in()]DOWNLOAD PDF [/s2If] [s2If current_user_can(access_s2member_level1)] [/s2If] This case study explores how a series of customer site visits to two international service centers drove design recommendations for a chatbot building platform that could encourage positive agent-chatbot collaboration. The first part of the case focuses on the research undertaken by a team of user experience practitioners at the enterprise software company Salesforce. The team used contextual inquiry and group interviews to better understand the daily experience of customer service agents and service teams in search of ways to responsibly implement automation tools like chatbots within a service center environment. The second part of the case study highlights how the UX team applied these learnings into specific product recommendations and developed a set of principles that could drive the product forward while remaining empathetic and supportive of customer service agents. [s2If...

Believe in A.I.: Will You Pray for a Chatbot?

ANDRE TORALES [s2If current_user_can(access_s2member_level1)] [/s2If] [s2If !is_user_logged_in()] Join EPIC to access video: → Learn about Membership → Browse Video Library [/s2If] [s2If current_user_is(subscriber)] Join EPIC to access video: → Learn about Membership → Browse Video Library [/s2If] PechaKucha Presentation Automation and Artificial Intelligence are defying the status quo making us rethink our jobs, our relations and, philosophically, our lives purpose. This emerging trend will affect every aspect of our lives: economically, cultural and socially speaking. If you think that Ethnographic Research is a safe harbor from all these changes, because it is so human and qualitative, you may be wrong. In this Pecha-Kucha, I want to share a story that I, as a researcher, in face of users’ pain points bigger than which button to click on an App, thought about products and services to help people using design thinking. During this side-quest, I’ve faced a lot of challenges and found the answer in developing...