Instructors: KSENIA PACHIKOV (Principal, Field Studio) & MARTA CUCIUREAN-ZAPAN (Design Director, IDEO)[s2If current_user_can(access_s2member_level1)] [/s2If] [s2If !is_user_logged_in()] Please sign in or become an EPIC Member to access video. [/s2If] [s2If current_user_is(subscriber)] Become an EPIC Member to access video: → Learn about Membership → Browse Video Library [/s2If] Overview This tutorial was conducted at EPIC2021. Exercises and discussions have been omitted to protect the privacy of participants. After the richness of fieldwork, the research and design team must figure out, “What does this mean?” and “What should we do?” The synthesis phase presents a tough set of issues: we want to accurately represent all of our participants, yet we must make hard decisions around whose stories and learnings to prioritize. New data and points of view, sometimes conflicting, are introduced by other stakeholders in the project. And we must move from being descriptive to being directional. In this...

KSENIA PACHIKOV Field & StudioMARTA CUCIUREAN-ZAPAN IDEO[s2If current_user_can(access_s2member_level1)] Materials for Group Exercises Get Close Case Study LAER Role Play [/s2If] [s2If !is_user_logged_in()] Join EPIC to access video: → Learn about Membership → Browse Video Library [/s2If] [s2If current_user_is(subscriber)] Join EPIC to access video: → Learn about Membership → Browse Video Library [/s2If] Overview The synthesis phase presents a unique challenge to collaboration. Synthesis requires teams to make creative leaps, and to have a trusted, systematic approach with which to do so. This tutorial will equip practitioners to create favorable conditions for creative thinking and team alignment. It draws on theories of creativity and the psychology of memory and transition in order to practically address the intellectual and emotional challenges of synthesis. We’ll address the logic by which new insights and ideas emerge in synthesis through a grounding in abductive reasoning, found...